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Notes from running schools

Admissions, retention, fee collection and staffing - written for the person who has to make the month work, not for a conference talk.

Latest
operationsgrowth

Online, in person, or both

Running both is the obvious answer and the expensive one. The question is which parts of your school gain from being online at all.

27 October 2026

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operationsscheduling

A 16-week operating rhythm for a tutoring school term

The work that decides whether a term goes well happens at predictable moments, and most of it is easy to do on time and hard to do late. Here is a week-by-week calendar from two weeks before the first class to the renewal conversation.

22 October 2026

moneyoperations

Where the cash in the drawer goes

Small schools lose more money to undocumented cash than to bad debt, and almost nobody is stealing it.

13 October 2026

moneypricing

When to raise your prices

Most small schools raise prices too late, then too much, and lose families over a number they should have moved gently years earlier.

29 September 2026

admissionsteaching

What placement tests are actually for

Most schools use a placement test to sort students into levels. Its more valuable job is setting the parent's expectations.

15 September 2026

admissionsgrowth

The enquiry that arrives at 9pm

Parents research schools after their children are asleep. Whoever answers first usually wins, and it is rarely about being better.

8 September 2026

staffingretention

Your best teacher is your biggest risk

Every small school has one teacher families ask for by name. That is an asset and a liability, and most owners only treat it as the first.

25 August 2026

moneyoperations

The arithmetic of class size

Every owner knows small classes are the selling point and large classes pay the bills. Fewer have worked out where their own break-even actually sits.

20 May 2026

Try it with your own students

Import a CSV, build one week of timetable, send one invoice. If it doesn't beat your spreadsheet by the end of the trial, walk away.

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